WTF Fun Fact 13745 – Can Music Make Food Taste Better?

Can music make your food taste better?

Imagine savoring a plate of spaghetti while Vivaldi’s “Four Seasons” plays softly in the background. Now, could Vivaldi be doing more than just setting the mood? Could it actually make your spaghetti taste better?

Research and some intriguing culinary experiments suggest music might just be the unexpected seasoning we’ve overlooked.

Sonic Seasoning

It’s no secret that a good playlist can enhance a party or a workout, but recent studies show that what you listen to while eating can influence how you perceive flavors. This concept, known as “sonic seasoning,” explores how different sounds can complement or enhance the taste of food. For instance, high pitches might make desserts taste sweeter, while deeper tones could make your steak seem richer.

Back in 2010, a groundbreaking study at Oxford University mapped tastes to musical elements. Researchers found that sweet and sour tastes were often associated with higher pitches, while umami and bitter tastes matched lower ones. Not only that, but certain instruments seemed to evoke specific flavors—brass instruments brought out bitterness, whereas pianos highlighted sweetness.

Culinary Scores to Make Food Taste Better

The idea of combining music with eating isn’t new. Medieval banquets sometimes featured live music alongside feasts, enhancing the sensory experience of dining. Fast forward to the 20th century, the Italian Futurists infused their meals with both music and bizarre theatrics, like their “polyrhythmic salad,” which was eaten while music played from a box turned by a crank.

Even the zany minds behind The Muppet Christmas Carol joked about the notion of “singing food,” a nod to dishes that literally perform as you eat them. And while it sounds like a punchline from a Muppet, the concept has its roots in real historical dining practices where food and entertainment were often intertwined.

Do Beats Bring Out the Flavors?

To see if there’s truth to the science, some food companies are already experimenting with sonic pairings. Barilla, for instance, teamed up with composer Cristobal Tapia de Veer to create the “Al Bronzo Soundtrack Experience.” This is aimed at enhancing the dining experience of specific pasta dishes through tailored musical tracks.

Imagine this: you’re about to fork into some rigatoni. According to Barilla, if you’re listening to twinkling bells and vocal accents, it might just make the cherry tomatoes in your dish taste sweeter and the bacon smokier. It’s a bold claim but one that invites foodies and skeptics alike to put it to the test.

The link between sound and taste might also tie into synesthesia. This is where the stimulation of one sense leads to involuntary experiences in another. Some synesthetes report tasting flavors when they hear certain sounds—a phenomenon that could explain why sonic seasoning might work.

Could it be that we all have a touch of synesthesia that allows us to experience more flavorful meals through the right playlist?

— WTF fun facts

Source: “Can Music Make Your Food Taste Better?” — Atlas Obscura


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