A 2012 ad campaign about rail safety has won dozens of marketing awards and has even been credited for saving lives by discouraging foolish behavior around railroad tracks. The song and video were created by the advertising agency McCann Melbourne for Metro Trains in Melbourne, Australia.
It went viral immediately on social media after being uploaded to YouTube. Called “morbidly adorable,” it shows animated characters dying in ridiculous ways.
The songs lyics are:
Set fire to your hair
Poke a stick at a grizzly bear
Eat medicine that’s out of date
Use your private parts as piranha bait
Dumb ways to die
So many dumb ways to die
Dumb ways to die
So many dumb ways to die
Get your toast out with a fork
Do your own electrical work
Teach yourself how to fly
Eat a two-week-old un-refrigerated pie
Dumb ways to die
So many dumb ways to die
Dumb ways to die
So many dumb ways to die
Invite a psycho-killer inside
Scratch a drug dealer’s brand new ride
Take your helmet off in outer space
Use a clothes dryer as a hiding place
Dumb ways to die
So many dumb ways to die
Dumb ways to die
So many dumb ways to die
Keep a rattlesnake as a pet
Sell both your kidneys on the Internet
Eat a tube of superglue
“I wonder, what’s this red button do?”
Dumb ways to die
So many dumb ways to die
Dumb ways to die
So many dumb ways to die
Dress up like a moose during hunting season
Disturb a nest of wasps for no good reason
Stand on the edge of a train station platform
Drive around the boom gates at a level crossing
Run across the tracks between the platforms
They may not rhyme but they’re quite possibly
The dumbest ways to die
The dumbest ways to die
Dumbest ways to die
So many dumb
So many dumb ways to die
