internet

WTF Fun Fact 13274 – The Ubiquitous AOL CDs

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From the late 1990s to the mid-2000s, America Online (AOL) CDs were a ubiquitous object in households across the country. These CDs were inescapable, as they seemed to arrive in the mail on a regular basis, and were even stocked in stores. At one point in the 1990s, around half of all CDs produced in the world were AOL CDs. For those too young to remember, this was many people’s only way to access the internet.

The history of AOL CDs

AOL, or America Online, was a pioneer of the internet in its early days. As one of the first internet service providers, it offered dial-up access to the World Wide Web through its proprietary software, which was distributed on CDs. Lots and lots of them.

AOL packaged the CDs in bright, attention-grabbing sleeves. They often came with enticing offers for free internet trials, exclusive content, and more.

The impact of AOL CDs on marketing and internet access was far-reaching. By the late 1990s, AOL began producing more than one million CDs per day, a testament to their effectiveness as a sales and marketing tool.

According to The Atlantic (cited below), AOL’s former chief marketing officer Jan Brandt told TechCrunch that the company spent over $300 million luring in customers with CD. “At one point, 50% of the CD’s produced worldwide had an AOL logo on it. We were logging in new subscribers at the rate of one every six seconds,” he said.

Copycats and landfills

These discs provide millions of Americans with access to the internet, but they were also a crucial instrument in the early days of online marketing. Companies could bundle their software, promotions, and products with the discs, providing them with unprecedented exposure to a growing audience.

Many companies followed suit, with other internet service providers conducting similar campaigns. Despite their success, AOL CDs eventually fell out of favor as the internet landscape evolved.

As broadband access became more widespread, the need for the inexpensive access provided by AOL diminished.

These compact discs were undeniably effective. But they were also an environmental nightmare since people discarded these CDs in landfills once they became obsolete.

—WTF fun facts

Source: “How Much Did All of Those AOL CDs Cost?” — The Atlantic

WTF Fun Fact 13145 – World Website Statistics

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While more people use the internet in Asia than anywhere else in the world, English is the predominant language of the world’s websites. According to First Site Guide (cited below): “25.9% of the internet is in English, 19.4% is in Chinese, and 8% is in Spanish.” Keep reading for more worldwide website statistics.

More world websites statistics

Asia has over 2.8 billion web users, with over 1 billion active users residing in China and 659 million in India.

Europe is the continent with the second most internet users, though they have under 700 million. The US comes in third with 307 million users (as of early 2022).

The age group with the most internet users (at least as of 2019) is 25 to 34-year-olds. They account for 1/3 of web users.

The majority of people also use Chrome as their browser. In fact, 65% of people use Chrome while the next most popular engine (Safari) is used by 16.82% of users.

According to First Site Guide: “The most connected region globally is North America, with over 75% of people having an internet connection. It is closely followed by Europe, in which over 68% of all people have internet access. The region with the least internet connectivity is Sub-Saharan Africa, with 24% of people having internet access according to internet usage statistics.”

Worldwide web searches

Google is by far the most popular search engine, holding 92.7% of the market share. In second place is Bing with just under 3%.

While DuckDuckGo is the search engine with the most privacy features, it’s used by only .5% of internet users.

And while you might think iPhones are ubiquitous, they’re also expensive. That’s probably why most mobile internet users (nearly 75%) use an Android OS.

And time spent on smartphones is rapidly increasing. 12 years ago, we spent less than an hour a day looking at the internet on our mobile devices. Today, we average about 2.8 hours. And this is only expected to increase. — WTF fun facts

Source: “Internet Statistics 2023: Facts You Need-to-Know” — First Site Guide

WTF Fun Fact 13071 – The Man Who Invented Pop-Up Ads

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Ethan Zuckerman is the man who invented pop-up ads. And he’s very sorry he did.

Pop-ups pay the bills

Zuckerman wrote a long apology to the world in The Atlantic in 2014 (cited below). In it, he explained that from 1994-7 he worked for a website that needed a creative new revenue stream:

“At the end of the day, the business model that got us funded was advertising. The model that got us acquired was analyzing users’ personal homepages so we could better target ads to them. Along the way, we ended up creating one of the most hated tools in the advertiser’s toolkit: the pop-up ad. It was a way to associate an ad with a user’s page without putting it directly on the page, which advertisers worried would imply an association between their brand and the page’s content.”

Of pop-up ads, Zuckerman admits “I wrote the code to launch the window and run an ad in it. I’m sorry. Our intentions were good.”

The best intentions of the man who invented pop-up ads

Creating better, more targeted ads required better surveillance of web users’ behaviors. Specifically, “tracking users’ mobile devices as they move through the physical world, assembling more complex user profiles by trading information between data brokers.”

The more a business relies on ads for income, the more they need people to see those ads. The ads become more invasive as a result. Enter pop-ups.

While the man who invented pop-up ads regrets his creation, he also notes that there’s no other way to offer the free services of the Internet without some sort of advertising.

People aren’t willing to pay for services like social media, for example. As a result, the ads we see have to be visible and valuable – and that means targeting us with things the algorithm knows we’re interested in and making sure we see the ads by forcing us to click through them in order to get to the content we want to see at the moment. — WTF fun facts

Source: “The Internet’s Original Sin” — The Atlantic

WTF Fun Fact 12409 – A Strong Signal Jammer

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Signal jammers are often illegal for a reason – they can take out all communications in an area, including the ability to dial 911. But a French father in the town of Messanges, France, clearly didn’t know that. He was just trying to get his social media-addicted kids off the internet between midnight and 3 am so they would get some sleep.

Areportfrom the outlet France Bleu says the dad used a multi-wave band jammer, seemingly without knowing its power. These are illegal in France (as well as the U.S.). They work by interfering with all communication signals, not just the internet. Authoritarian regimes often use them to stop the spread of information during revolts.

It wasn’t until neighbors started complaining that the government was forced to investigate the reason for the broader power outage and questioned the father. According to French authorities:

“He was thinking of depriving only his children of the internet and did not imagine that the wave jammer he was using would disrupt telecommunications in an area spanning two municipalities. An investigation by the National Frequency Agency established his responsibility and legal proceedings were initiated.”

You read that correct – legal proceedings. It’s a pretty big deal (and could have had dangerous consequences) to strip your neighbors, even accidentally, of the ability to communicate with the outside world.

That’s why dad is now facing a fine of 30,000 Euros and six months in jail. –WTF Fun Facts

Source: A Father Accidentally Shut Down His Town’s Whole Internet in an Effort to Limit His Kids’ Screentime — Gizmodo

WTF Fun Fact 12400 – Hacker Snack Attack

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On January 26, 2022, North Korea News reported that a distributed denial-of-service (DDOS) attack took down its Internet. It was the second time in a month the country lost access to the internet.

Junade Ali, a cybersecurity researcher, told Reuters: “It’s common for one server to go offline for some periods of time, but these incidents have seen all web properties go offline concurrently. It isn’t common to see their entire internet dropped offline.”

Earlier in the day, North Korea had conducted military tests, and many assumed the cyberattack was perpetrated by another country as a punishment. But the hacker responsible, known only as P4x, came forward to Wired with proof that he did the deed. And he added some crucial details to the story – he conducted the hack from his home in the US while watching Aliens in his pajama pants and eating spicy corn snacks. 

“It felt like the right thing to do here. If they don’t see we have teeth, it’s just going to keep coming. I want them to understand that if you come at us, it means some of your infrastructure is going down for a while,” he told Wired.

P4x has no plans to stop there. He plans to get another hacker involved to try it all again – and this time he wants to steal information.

During the attack, any sites housed on the North Korean internet went dark, as did most email. However, North Korean citizens were still able to access websites hosted in other countries. – WTF Fun Facts

Source: Single Hacker Takes Down North Korean Internet While In Pajama Pants And Eating Corn Snacks — IFL Science